When creating collections, we’re always balancing quality, comfort and responsible design to bring you clothing that lasts. In the
manufacturing process, we’re conscious of our environmental impact and know that the life cycle of our garment doesn’t end when it leaves
us. Laundry alone accounts for around 30% of the carbon footprint of clothing. So that’s where you come in. Caring for your clothes in the
right way will keep them looking their best — so you’ll look and feel your best — and with some simple changes to your laundry habits, you
can save energy and water, reducing your impact on the environment.
On every care label, you’ll find the Clevercare symbol, the logo for sustainable textile care from GINETEX (the international association for
textile care labelling). Through the Clevercare program, GINETEX recommends easy ways to extend the lifespan of your clothing whilst
caring for the planet. If you’d like more info, you can head over to clevercare.info.